Larry Parnell

Associate Professor, Program Director, Graduate School of Political Management
Faculty: Associate
Phone: 703-299-4150

Areas of Expertise

Political, corporate and financial communications, corporate social responsibility, media relations and reputation management

Faculty Programs: Strategic Public Relations


Mr. Parnell is an Associate Professor and Director of The George Washington University Master’s in Strategic PR program in Washington, DC. GW offers both an on campus and online Master’s degree with more than 100 students currently enrolled. The program graduated its first cohort of students in May 2009. Previously, over a 30-year career, Larry has held senior communications positions in consulting, on the client side and in politics. He was most recently VP and Group Leader of the Corporate Communications practice at Hill and Knowlton Canada. He came to H&K from Barrick Gold Corporation (Toronto) where he was Senior Vice President, Corporate Relations with responsibility for corporate, financial and internal communications. In New York, he served for four years as Director of Global Public Relations at Ernst & Young LLP. While at E&Y he was named PR Professional of the Year (2003) by PR Week magazine. Larry’s previous corporate experience includes senior positions at GTE Corporation; People’s Bank of Connecticut and The Stop & Shop Companies, Inc. His consulting experience includes senior roles at Ketchum Public Relations; Gavin Andersen & Co. Inc. and Manning Selvage & Lee. Early in his career, Larry served as a Speechwriter for the Mayor of Atlanta; Press Aide for the Jimmy Carter for President Campaign; Public Information Officer for Massachusetts Department of Corrections; and Speechwriter for the Attorney General of Massachusetts. Larry holds a MBA from the University of New Haven; and a Bachelor’s degree in Journalism from Boston University. Larry is a frequent author/speaker on communications topics and a member of the National Investor Relations Institute (NIRI) and the Public Relations Society of America (PRSA). He is also a member of the prestigious Arthur Page Society.


Numerous trade (PR) papers, speeches at conferences and panels and moderator of conferences and seminar on topics of expertise