Degree Requirements

The following requirements must be fulfilled: 30 credits, including 16 credits in required courses and all courses in one track; the remaining credits are taken in elective courses, with at least one elective taken in each of the two remaining tracks.

Required
PSPB 6201 Book and Journal Publishing (3 credits)
PSPB 6203 Business of Publishing (2 credits)
PSPB 6205 CopyrightLaw/Print&Cyberspace (3 credits)
PSPB 6207 Marketing Strategies (2 credits)
PSPB 6232 Production Management (3 credits)
PSPB 6251 Fundamentals of Electronic Publishing (2 credits)
PSPB 6281 Ethics in Publishing (1 credit)
All courses in one track
Editorial Track
PSPB 6261 Editorial Content, Rights, and Permissions (2 credits)
PSPB 6262 Editing for Books, Journals, and Electronic Products (2 credits)
PSPB 6265 Managing Editorial Staff (2 credits)
PSPB 6213 Book Design  (2 credits)
Business and Marketing Track
Four of the following:
PSPB 6221 Publishing Management, Organization, and Strategy (2 credits)
PSPB 6222 Accounting and Finance for Publishers (2 credits)
PSPB 6224 Budgeting, Fulfillment, and Distribution (2 credits)
PSPB 6258 User-Centric Design for Print and Electronic Publications (2 credits)
PSPB 6271 Sales Management, Strategy, and Positioning (2 credits)
PSPB 6272 Book Publicity & Promotion (2 credits)
PSPB 6273 Managing the Marketing Portfolio (2 credits)
Technology and Design Track
Four of the following:
PSPB 6253 Electronic Publishing Theory & Practice (2 credits)
PSPB 6255 Electronic Publishing: Infrastructure and Architecture (3 credits)
PSPB 6256 E-Publishing Technologies And Standards (2 Credits)
PSPB 6257 Designing/E-publishing Success (2 credits)
PSPB 6258 User-Centric Design for Print and Electronic Publications (2 credits)
PSPB 6259 E-Publishing Tools (2 Credits)
 
Electives
Credits beyond those for all required courses are taken as electives; at least one elective must be taken in each of the two remaining tracks.